Case study

S9 Direct Motor

DVSA-approved MOT testing centre · Sheffield, England

Local search visibility and a booking journey built around how drivers actually search.

Homepage of the S9 Direct Motor website, a DVSA-approved MOT testing centre, built by Alpha Presence

The challenge

S9 Direct Motor, a DVSA-approved MOT testing centre in Sheffield, needed to show up when local drivers search for an MOT, and give them a straightforward way to book once they land on the site.

What we did

We built the site's structure and content around how drivers actually search for an MOT locally, with a booking journey that matches that search intent.

The result

Built around how drivers actually search for an MOT.

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